Welcome to the twenty-third episode of the Minutes Mastery series by Triumph through Training Pvt. Ltd. (3T)! In this episode, Rajan Arora introduces us to the concept of Quantum Marketing—the future of advertising and consumer engagement.
Quantum Marketing merges traditional marketing techniques with advanced data analytics, AI, and behavioral science to not only understand what customers want now but to predict what they’ll desire in the future—sometimes even before they realize it themselves! Imagine catering to hidden demand before it even surfaces.
Statistics show that 76% of consumers expect companies to understand their needs, and businesses using advanced marketing technologies are seeing a 50% increase in customer engagement. Rajan highlights how leading brands like Mastercard, Coca-Cola, and Netflix are at the forefront of this shift, leveraging Quantum Marketing to create hyper-personalized experiences in real-time. Whether it’s Netflix using AI to recommend your next binge-worthy show or Coca-Cola tailoring ads based on weather patterns and your location, these brands are redefining how marketing works.
We acknowledge Mastercard, Coca-Cola, Netflix, and the creators of the Cadbury hyper-personalized ads for being pioneers in Quantum Marketing and pushing the boundaries of what’s possible.
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